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Get $1 credit for every $25 spent!
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Instructor
Lessons
29
Rating
(14)

Ending In:
access
Lifetime
content
16.0 Hours
enrolled
131

Description

Positioning is a fundamental business practice that individuals looking to advance their own careers can apply to themselves and their small business. Learn how to position yourself in this introductory course to the must-have personal branding skills for all creative professionals. This course will teach you the skills you need to build an online and offline brand, presence, and portfolio. You’ll learn exactly how to make a rock-solid first impression and how to craft and convey the message you want others to hear about your style and your work.

  • Learn how to build an online & offline brand, presence, and portfolio
  • Learn how to make the most of interviews, introductions, webinars & more
  • Create strategies for connecting w/ the right people at the right time
  • Learn how to use your connections to nurture & grow your brand

Instructor

Dorie Clark is the author of “Reinventing You: Define Your Brand, Imagine Your Future” (Harvard Business Review Press, 2013). A former presidential campaign spokeswoman, she is also a frequent contributor to the Harvard Business Review and Forbes. Recognized as a “branding expert” by the Associated Press and Fortune, Clark is a marketing strategy consultant and speaker for clients including Google, Microsoft, Yale University, Fidelity, and the World Bank. She is an Adjunct Professor of Business Administration at Duke University’s Fuqua School of Business and has guest lectured at Harvard Business School, the Harvard Kennedy School, Stanford University’s Graduate School of Business, the Wharton School, the MIT Sloan School of Management, and more. She is a frequent guest on MSNBC and appears in worldwide media including NPR, the Wall Street Journal, and the BBC.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web and mobile streaming and offline access
  • Certification of completion not included
  • Redemption deadline: redeem your code within 30 days of purchase
  • 20 video lessons in HD
  • Exclusive bonus content
  • Offline sync with iPhone and iPad apps

Requirements

  • Internet required
  • Creative Live iOS app: iOS 10.0 or later

Terms

  • Unredeemed licenses can be returned for store credit within 15 days of purchase. Once your license is redeemed, all sales are final.